Sonar acquires Preely. A new era of consumer insights awaits.

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Sonar acquires Preely

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Elevate your marketing impact
with high-quality AI-powered consumer insights.

Sonar delivers video-based qualitative insights from your customers in near-real time.

Why use consumer insights in marketing?

As a marketing professional you do everything in your power to get the most out of your marketing budget, to drive revenue, improve your marketing efforts and maximise your ROI.

With Sonar you can do just that. Sonar lets you put your marketing efforts directly in front of your target audience and gather qualitative insights you can put directly into action.

Insights at your fingertips

Testing with us is easy, fast, and gives you high-quality results you can trust.

Sonar helps you experience real people on video as they engage with your idea, concept or content, and gives you insights you can quickly use to improve its performance, making sure you’ll get the most out of your marketing efforts.

Perfecting high-quality consumer insights

We’ve spent five years training our generative AI on more than 200.000 sessions.

That means that we can deliver high-quality qualitative insights faster, more actionable and to the point than any other solution out there.

Getting started in 4 easy steps

Select what to test from the available study templates.
Select your target audience, and upload the content you want to test.
Sit back, while we gather and analyse your audience’s video feedback into actionable insights and recommendations in as little as 4 hours.
Put the insights to work and make your idea, concept or content go from great to greatest.

From idea to validation –
in less than a day

Learn how a global fast-food chain used Sonar to test out a name and unlock valuable insights from its consumers to pick the right one - in just 24 hours.

Book a Demo

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