Concept Description Prioritisation

What product concept will rule them all? Show up to 3 product concepts to your target audience, and rank how well each resonates and why.

Your Ideas. Brought to Life by Your Consumers.

Break down product concepts with your consumers, discover the one with the most successful market fit, and develop with confidence.
Maximise Business Alignment
Move from confusion to alignment in hours: learn from your audience what idea will best resonate, and act with confidence.
Increase Buy-in
Choose the concept that best addresses the pain points of your consumers, and use that to speed through internal discussions.
Boost your ROI
Enhance the estimated conversion on your concept by cashing in on a uniquely accurate selling proposition.

What Will You Learn?

Gain a unique perspective on your product concepts from your target audience, thanks to intuitive and actionable insights.
Watch consumers as they experience your concepts for the first time, and discover why they act and comment the way they do.
Learn what your consumers like/don't like, to boost the former and tweak the latter.
Discover what concept your consumers like the best and why.
Hear from your target audience what should be tweaked to make the concept even more appealing.

Other studies included in the product package

Want to turn your products into customer obsessions? Check out these other studies included in the campaign package: