Referral Concept Validation

Tired of wasting resources on ineffective referral campaigns? Test your referral concept with your target audience and understand if your idea resonates with them, to attract more consumers and maximise conversions.

Transform Your Referral Game. With a Hand from Your Audience.

Inject consumer insights into your referral concept, to maximise its impact at launch.
Drive Instant Conversions
Make sure your referral programme engages your audience to act and expand your consumer base.
Amplify Customer Engagement
Learn what drives your audience to act, and optimise your concept to stimulate the right triggers.
Establish Brand Awareness
Ignite positive brand recall as satisfied customers become brand advocates through your referral concept.

What Will You Learn?

Gain a unique perspective on your referral concept from your target audience, compiled into intuitive and actionable insights:
Watch consumers as they learn about your referral concept, and discover why they act and comment the way they do.
Discover if your referral concept is clear and well understood by your audience, and why.
Find out if your idea is in line with how your consumers perceive your brand, and why.
Find out if and why your consumers will get on board your referrral program when they see it in real life.
Hear from your target audience what should be tweaked to make the concept even more appealing.

Other studies included in the loyalty package

Want to turn one-off customers into brand evangelists? Check out these other studies included in the campaign package: