Value Proposition

Is your value proposition a match made in consumer satisfaction heaven? Understand what your consumers think about your value proposition, uncover unforeseen blind spots and move on to development with confidence.

Turn a Glittering Proposition into Product Gold.

Imbue consumer insights to your value proposition, and turn that into a real (and successful) solution in no time.
Create with Your Consumers in Mind
Innovate for your consumers' sake. Align or validate your value proposition resonates with them before you jump to development.
Optimise Your Go-to-Market Strategy
Discover why your consumers are going to buy into your value proposition, to fast track your campaign and content strategy.
Boost Your ROI
Minimise product development, ideation time and resources spent to increase your ROI in previously underused/served segments.

What Will You Learn?

See your value proposition through your consumers' eyes thanks to actionable video insights.
Watch consumers as they assess and comment your value proposition for the first time, and discover why they act and comment the way they do.
Discover how clearly your value proposition is understood, what elements derive confusion, and why.
Find out if and why your consumers will get on board your value proposition in real life.
Hear from your target audience what should be tweaked to make your proposition even more appealing.

Other Studies Included in the Product Package

Want to turn your products into customer obsessions? Check out these other studies included in the campaign package: