Read your audience mind - no telepathy needed
Crack into the minds of your audience. Discover how your brand is truly seen by your customers, let them compare it with key competitors’, or see if your visual identity and tone match their perception. Then, tailor your strategy around their desires and needs, and turn your brand into an open book they can’t stop reading.

Here’s what you need to test to escalate your brand perception by 20%:
Brand Perception
Find out what your brand is all about in the minds of your customers.
Brand Benchmark
See your competitors' online solutions through the eyes of your audience.
Brand Story
Create a compelling brand narrative and make it resonate with your audience.
Brand Name Testing
Propose 2-3 names to your customers and pick the one that makes you stand out.
CVI
Elevate your brand's image with a visual identity that stands out.
Concept Validation
Get quick validation on your product concepts to spring into development with confidence.
Make your brand the stuff of legends
Forget about spells: it’s time to pour the gasoline on your brand fire. Test your branded content, and check with your audience if your brand tonality is hitting the mark. Then, strike the iron while it’s hot and mix your creativity with customer insights, creating assets guaranteed to leave a mark.

Here’s what you need to test if you want to create high-conversion branded content:
Video Ads - Link
Multiply your ROMI with video ads your customers will watch over and over.
Video Ads - File
Multiply your ROMI with video ads your customers will watch over and over.
Social Media Ads
Multiply your ROMI with ads your customers will fall in love with.
Get the customer seal of approval for your brochures and pront commercial.
Campaign Concept Validation
Get quick validation on your marketing concepts to spring into development with confidence.
Displays - File
Drive your ROMI with memorable displays.
Displays - Link
Drive your ROMI with memorable displays.
So, how does Sonar work?
Choose one of our 5 study packages. Wanna go for more, or for a more customised study selection? Get in touch!

Pick the pricing plan you want to start with...where are you going? Relax, the first study is ALWAYS free. You can stick around after you’ve seen the actual value of our platform.

Select what to test from any of the studies included in your study package.

Filter your audience as narrowly as you need, and upload the content you want to test.

We gather and analyse your audience’s video feedback into actionable insights and recommendations in as little as 4 hours.

Put your insights to work and make your content go from great to greatest.

We've got a plan for you!
It's free to get started and easy to get a plan that fits your needs.
Basic
Basic plan where you recruit the study participants yourself
Free
First month free. Then €495/month
Up to 10 studies with own participants
100 participants per month
Unlimited users & platform access
Basic customer support
Standard
Standard plan where we recruit the study participants for you
€13,975
/year
10 studies with recruited participants*
- Available markets: UK, US, DK, SE, DE, NO, FI, IT, ES, FR
- Advanced demographic targeting available
Up to 15 participants per study
Unlimited users & platform access
Basic customer support
Custom
Flexible plan with access to everything incl. study experts
Get in touch
All study types and recruitment options available
- Available markets: 139 languages & markets
- Advanced & custom demographic targeting available
Unlimited participants
Dedicated customer support & success
Professional service options
* If you need additional study credits, it is possible to renew this pricing plan. Alternatively you can convert it into a Custom plan.
You might also be interested in...
Want to take qualitative insights up a notch? We offer 4 additional study packages to boost your user digital conversion flow, customer retention, product development, and marketing campaign rollout.




Team up with your users to work on products and features that solve their actual problems.
Let's unpack it!
Let's unpack it!